Here's how it works:
Step 1. Pick a text from a friend—could be an inside joke, a thought-provoking question, or just something that's extremely *them.*
Step 2. Choose either a sweatshirt or a T-shirt and a thread color you think pairs best.
Voilà! That's it.
Got it. And who's actually doing the embroidery?
That would be me, Chantal Strasburger, an Austin, Texas native who’s back home after five years in Brooklyn and a year in the UK (where RR was founded, hence the “co.uk”). Having worked for Nylon Magazine, Teen Vogue, and Sweet (a joint venture between Snapchat and Hearst), I now spend my days cropping thrifted tops and sewing matching scrunchies, making sculptures and ceramics, and stitching Read Receipts by hand—so say a prayer for my fingers next time you max out on the character limit.